BN3TH Apparel / Rise In Comfort

BN3TH Apparel launches “Rise In Comfort” TV campaign In US and Canada featuring rising D1 athletes across multiple sports featuring the brand’s new performance sport line of underwear Pro Ultra and Pro Flex.

“The ‘Rise in Comfort’ campaign exemplifies what the brand is all about – elevating yourself with confidence and style while pushing boundaries to pursue your dreams,” said Mark Woolsey, Executive Producer and Creative Director. “This moment reflects our commitment to showcasing the planet’s most comfortable underwear and creating a unique campaign that will be memorable. We're proud to partner with such a talented, unique group of young men who inspire us to dream big, rise up and push our limits.”

Wesley Yates III, Washington Huskies Basketball Player from Beaumont, Texas. Pursuing his dream to play in the NBA.

Aleksandar Vukovic, Duke Blue Devils Soccer Player originally from Serbia. Pursuing his dream to play for Serbia on an International stage and play professionally in the MLS.

Andrei Crabel, UCLA Bruin Tennis Player from Los Angeles, California. Pursuing his dream to play on a world stage on the ATP Tour.

Mason Cobb, USC Trojans Football Player from Provo, Utah. Now pursuing his dream to play in the NFL.

Campaign Executive Producer, Creative Director and Talent Scout, Negotiation, and Management, Mark Woolsey.